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Mobile Twitter Users Are More Engaged

Businesses that want to take advantage of Twitter need to know how users are accessing their tweets and how often this is occurring. Approximately 120 million users access Twitter from their mobile phones every month, stated Guy Yalif, head of global product marketing at Twitter. Twitter’s roots began with text messaging, hence the 140 character […]

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mobile phone texting

Mobile Text and SMS Marketing – How it Can Help Local Businesses Make More Money

SMS marketing, also called mobile text marketing, is an increasingly important means of bringing in customers and keeping in touch with them. According to CITA, there is slightly more than one active cell phone per person in the United States (November 2011). This is an enormous opportunity to reach a vast and growing marketplace. Remember, […]

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