The ACH Payments Blog

If you send emails to your email list, be aware that up to 43% of your opens could happen on a mobile device such as a smartphone or tablet. It might be time to redesign your email template so mobile users with small screens can comprehend your email and — most importantly — take the […]

Pay-per-click (PPC) advertising is a great way to bring traffic to your website, but it can also waste money. Yahoo Search Marketing and Google AdWords are two examples of places businesses can display ads on the search results pages in the “sponsored results section.” Every time someone clicks the ad, you pay a fee. However, […]

Co-marketing is a form of relationship marketing that allows companies to expand their reach and share in increased revenue with a partnered company. This type of marketing works at any scale and can fit into nearly any marketing plan. Co-marketing can take on many forms: co-sponsored events, shared campaigns, co-written blogs, eBooks, infographics, co-produced videos, […]

They’re little mistakes. At least, most people would like to think they are. When most people start a business, they’re concerned with a lot of “important” things like the size of their market, who their competitors are, their positioning and their marketing plan. After all, isn’t that mostly what it takes to build a successful […]

Here are some interesting facts about customer acquisition: 40% of customers report “improved interaction with service employees” as their key driver for spending more with a company 86% of customers stop doing business with a company because of bad customer experience It is 6 – 7 times more expensive to acquire a new customer than […]

According to data from the 2012 Freelance Industry Report, one of the challenges freelance writers face is with getting paid on time. Around 3.4% of freelancers face this problem. There are often a lot of issues that could delay or even prevent your getting paid by a client; it could be due to unforeseen circumstances in the live […]