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About Lee

Lee is a computer expert and writer with a background in technical writing, Internet marketing, blogging and website design.
Author Archive | Lee
loyalty program

Does Your Business Need a Loyalty Program?

Loyalty programs can serve multiple purposes for your business and customers. You can draw in new customers with special deals on your product or service. You can glean contact information to grow your marketing list. It is also a great way to thank and reward your most loyal customers and keep them coming back. So […]

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Online visibility

Enhance Your Business’s Online Marketing

As more business depend on marketing online, visibility on the web has become increasingly important. When you think of highly successful businesses, the common factor is how often you are exposed to them. The same principle applies to online visibility, only billboards and television commercials are replaced by banner ads, email campaigns and social media […]

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dance-studio-email

Create Better Images for Better Marketing

Since images are a universal language, making better images will improve your marketing campaigns. Whether you are sending an email to your mailing list, posting to your Facebook page, or issuing a press release, an image is still worth a thousand words. Including quality images in marketing your business can make all the difference in […]

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tablet computer

Update Your Website for Tablets

Tablets such as the iPad and Kindle Fire are becoming increasingly popular, so your website needs to cater to tablets. Many people exclusively think “smartphone” when considering mobile internet access, however, it is time to include the tablet in the conversation. According to a new survey by the Pew Research Center’s Internet and American Life […]

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small-business-survey

Survey Reveals Small Business Trends

With all the advances in Internet, social media and mobile technology, how have small businesses changed over the last five years? Constant Contact recently surveyed business owners to reveal differences in running their business today as compared to five years ago. The results illuminate just how much the business landscape has shifted — and reveals […]

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quora

Quora Can Help Your Marketing and Lead Generation

Quora is a question-and-answer website that can help you generate leads for your business. Quora allows users to ask questions on any topic and get feedback from knowledgeable users, or give feedback themselves. As a sales tool, Quora can be used to find leads, and understand what kinds of questions your market is asking. By […]

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phone calls at a meeting - business etiquette

Business Etiquette Tips for Smartphones, Social Media and Email

What is good business etiquette when using smartphones, Facebook and emails? Business etiquette is more important now than ever. In an increasingly competitive market, your relationships with colleagues, customers and other companies can easily make or break the business. And with the constant onslaught of new technology comes new rules for proper behavior on your […]

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business survey

Use Surveys to Make Your Business Better

Surveys are one of the best tools for business, when used correctly. Getting in touch with the opinions of your customer base is a sure way to improve products, services and communication. Imagine the frustration of trying to communicate with someone who doesn’t speak your language fluently. This type of broken communication can spell disaster […]

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referral from an email

Get Referrals from Your Email Marketing

Getting more customer referrals through your email marketing is a great way to increase business. But how do you ask for referrals without feeling uncomfortable or pushy? Try these easy ways to get more referrals from your opt-in email list without wrecking your relationship with your subscribers. When was the last time you saw a […]

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example of branding

Better Design for Your Business

If you want more customers, take an objective look at your company’s “design”: logo, colors, fonts, signage, website, the interior and exterior of any brick-and-mortar locations, etc. One thing is certain: your prospects and customers are looking! If your design doesn’t appeal to them, then people will walk away, often without your knowledge. Design is […]

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